Digital Marketing – South Africa


Tag: Content Marketing

What a Comprehensive Digital Marketing Plan Entails

In today’s fast-paced digital age, having a strong online presence is crucial for the success of any business. Digital marketing offers an array of tools and strategies that can help you reach a wider audience, engage with your customers, and ultimately drive sales.

What is Content Marketing?

A strategic marketing approach focused on creating and distributing valuable, relevant and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.

The Digital Marketing Process is Not a Microwave

The online digital marketing process is one that requires effort, consistency, ongoing analysis and technical know-how. And when implemented correctly, it can help any business owner reach the goals they have set out for their business.

Giving Credit in Content Curation

The final instalment of a five-part introduction to content curation focuses on giving credit where it is due and general good practices.

The Personality Traits of a Content Curator

11 personality traits especially helpful to content curators:

Content curation is a very complex task, it tasks a certain person with certain skills to be able to complete the job properly. Here is a list of characteristics that make for a competent content curator.

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